WHITE
NOISE

MARKETING


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WHITE NOISE MARKETING
May 1989
November 1990
American Music, North Hollywood, California
STORE MANAGER:
  • Developed broader client & product support in previously deficient areas
  • Expanded scope of store in computer hardware, software, & digital audio
  • Created and organized lecture curriculum and provided tutorial support
  • Inventory maintenance, merchandising, product demonstration, staff training
February 1987
May 1989
Guitar Center, Covina, California
STORE MANAGER:
  • Oversee and direct daily store operations with emphasis on sales management and motivation
  • Inventory management, promotional direction, employee development and transaction approval
  • Pilot location for a chain-wide MIS network - now implemented in over 50 stores
  • Cooperation from sales and MIS staffs maintained above average sales ranking through transition
    and development period - in spite of dual systems and new employees
  • Initiated and organized local contest that became adopted as annual national event
April 1982
January 1987
TRW Microwave, Inc., Sunnyvale, California
DATA MANAGEMENT SPECIALIST:
  • Assumed existing Material Review responsibilities
  • Expanded scope to company-wide coordination of MRB activities
  • Tasks included: Engineering evaluation, disposition and cost tracking of scrap, vendor history,
    daily statusing of pending materials, and corrective action resolution.
  • Prior experience includes: statistical process evaluations, defect trend documentation and analysis,
    electrical component validation, dimensional and geometric verification, and in-process integrity
    assessment in a Hi-Reliability surface mount hybrid environment utilizing MIL, DOD, and internal
    documentation for the production of space-bound products.
Assorted
Computer
Skills
Business Graphics Audio / Music
MS Office Suite CorelDraw SADiE Workstations
   Access, Excel, CorelPhoto-Paint Creamware SCOPE/Pulsar
   PowerPoint, Adobe Photoshop Creamware tripleDAT
   Word, Outlook Lview Pro Steinberg Cubase
Goldmine FL Mask 12Tone Cakewalk
FileMaker Pro Miscellaneous Sonic Foundry Sound Forge
Quickbooks Pro Other Utilities Sonic Foundry Acid
     Naturally a wide assortment of peripheral utilities and skills are employed routinely to compliment
the highlighted applications in the above list.  Inclusive of building my own systems I also recommend,
specify, and assist in or build systems for clients and colleagues.
     I am undertaking the pursuit of various certifications, beginning with CompTIA A+. I also have recently
commenced the study of the Java 2 development language.
EDUCATION: DeAnza College, Cupertino, California
Certificate of Proficiency achieved in Quality Assurance Management.  A.A. Degree in the discipline is
pending completion of California State General Education requirements.
Dale Carnegie Leadership Course
Graduate
Blaney High School, Sunnyvale, California
Graduate